• Q : Leadership challenge-juggling cultures....
    Marketing Management :

    Question 1: It is your understanding that women in Saudi Arabia do not even drive, let alone participate in business. Is this still true, or is it changing? Question 2: What is the purpose of the n

  • Q : Case scenario-the customer has escaped....
    Marketing Management :

    Traditional go-to-market strategies don’t work because they assume customers will stay in the channels that were designed for them. Time for a fresh look at how shoppers really behave.

  • Q : Create a risk plan or action plan to reflect current risks....
    Marketing Management :

    Individual portion: Create a risk plan/action plan to reflect current risks. For the new risks, determine their probability and impact. Be sure to identify the action plans for the high probability

  • Q : Media storage strategies for a declining market....
    Marketing Management :

    Basically, it is a media storage rack. I found out that sales of CDs have been declining since early 2000s. I need an analysis offering media storage strategies for a declining market.

  • Q : Functions of societal public relations....
    Marketing Management :

    Please explain in detail the why employee relations and investor relations are examples of organizational functions of public relations as well as why media relations and community relations are fun

  • Q : Factors impact on marketing strategy....
    Marketing Management :

    Describe who are the organizational buyers and consumers are of the product NON SCRATCH AUTOMOTIVE PAINT (made up product) and the factors that influence their purchasing decisions. Discuss how thes

  • Q : Strategic thinking-critical to current and future success....
    Marketing Management :

    Strategic thinking is very critical to the current and future success at the workplace, especially in today's dynamic and competitive business environment in the sense that it binds all the activiti

  • Q : How online marketing differs from traditional marketing....
    Marketing Management :

    Explain how online marketing differs from traditional marketing, and what types of eMarketing Tools are used. Please Give Specifics.

  • Q : American airlines-marketing tools-apparent customer service....
    Marketing Management :

    Describe American Airlines in relation to their marketing tools and apparent Customer Service (no less than 200 words). Provide at least two references.

  • Q : Types of oceangoing boats....
    Marketing Management :

    Captain John's Yachts, Inc., located in Fort Lauderdale, FL, rents three types of oceangoing boats: sailboats, cabin cruisers, and Captain Jon's favorite, the luxury yachts.

  • Q : E-marketing tools and apparent customer service....
    Marketing Management :

    Make an recommendation for which site is the best based on their emarketing tools and apparent customer service. The websites are: www.itunes.com.www.imeem.com, and www. music.yahoo.com

  • Q : How do direct marketers obtain consumer information....
    Marketing Management :

    How do direct marketers obtain consumer information? What are some of the issues faced in effectively and appropriately using this data?

  • Q : Engaging in cooperative marketing....
    Marketing Management :

    Besides advertising, what are other creative ways companies can engage in cooperative marketing? How should a company decide with whom to partner in joint marketing efforts?

  • Q : Make up a memo describe the potential customer....
    Marketing Management :

    You have always had an idea for a unique product or service and suddenly there is a venture capitalist, who is willing to fund your idea if it appeals to him. Make up a memo in which you will: 1. I

  • Q : Marketing research and buyer behavior....
    Marketing Management :

    There will be a research done on theory related to brand loyalty. In particular, the studies that are related to affective components, cognitive confidence and attitude strength that build brand int

  • Q : Eeoc serving as a watchdog....
    Marketing Management :

    Do you feel companies have the right to control who they hire? How do you feel about the EEOC serving as a watchdog to ensure equal opportunity in the workplace? Discuss the pros and cons of each si

  • Q : Review of honda-harley davidson-kawasaki websites....
    Marketing Management :

    Description: Review of Honda, Harley Davidson, Kawasaki websites. Information needed for this task is to describe the marketing tools used in each motorcycles websites. Include an evaluation of the

  • Q : Difference between organizations publics and target market....
    Marketing Management :

    Question 1. What are some differences between an organization's publics and its target market(s)? Question 2. Why is it critical to define your organization's internal and external publics?

  • Q : Describe potential ethical dilemma for marketing department....
    Marketing Management :

    Due to the number of stakeholders involved, there is a significant chance that ethical dilemmas will arise when marketing research is conducted. Describe a potential ethical dilemma and suggest ways

  • Q : Basic types of reference group influence....
    Marketing Management :

    What are the three basic types of reference group influence? From a marketing manager's viewpoint, what are some advantages and problems associated with each type of reference group influence?

  • Q : Marketing-price and margins....
    Marketing Management :

    How does the price for your organization's product/service change as it goes through the life cycle? What is the rationale for this change? What happens to the margin generated during cycle?

  • Q : Difference between marketing and sales....
    Marketing Management :

    Problem 1: Define the term Marketing Problem 2: What is the difference between Marketing and Sales Problem 3: What are the four Eras of Marketing Problem 4: What is the role of a Marketing Plan

  • Q : What is xyz social responsibility assertiveness....
    Marketing Management :

    What is XYZ's social responsibility assertiveness? With the four main benefits of being social responsible and the fact that XYZ can take advantage of these benefits.

  • Q : Skimming or penetration price strategy....
    Marketing Management :

    One of the keys in creating a marketing budget is a proper forecast of sales. Discuss two ways of arriving at your forecast. Discuss the strengths and weaknesses of each method when using either a s

  • Q : Making the decision-optimal solution....
    Marketing Management :

    Classic Airlines can find success in increasing and retaining a loyal customer base and meeting their cost reduction goals by understanding the key drivers of, 1. Creating customer value, 2. Placing

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