Eeoc serving as a watchdog


There is a fine line between marketing a company's image and hiring those who best represent this image. What steps could a company take to ensure fair hiring practices with the intent of hiring those that fit with company's culture? (give clear examples)

Do you feel companies have the right to control who they hire? How do you feel about the EEOC serving as a watchdog to ensure equal opportunity in the workplace? Discuss the pros and cons of each side of this issue.

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Marketing Management: Eeoc serving as a watchdog
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