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Explain the importance of consistent branding. Next, give an example of a brand or company you feel does effective job in carrying through it's brand identity.
What is the importance of customer-focused relationship marketing and how it differs from traditional transactional marketing?
What do you think is the marketing communications objective of the client and the agency of TELUS "Filipino Heritage Month" Response Advertising?
Someone is analyzing the beer market in US. Which positioning dimensions would you advise him/her to consider?
Do you have any idea what some of the more popular products are in different countries?
Evaluate trends that have an impact on marketing for medical professionals in the health care organization.
Discuss one specific example where representations of Black people in products communicated beliefs and stereotypes that were used to justify discrimination.
How should the Own Brands respond to competitive price promotions? When should they follow? What about promotions for national brands?
Explain Assumptions that you have made about the case. Explain Alternatives Generation (at least 4 about the case).
What products and/or services are they selling for TELUS in Response Advertising, centred its Filipino Heritage Month campaign around the Bayanihan spirit.
How should Nintendo leverage its brand recognition and well-known characters more? How can Nintendo leverage economies of scale to gain competitive advantage?
What are five recommended strategies for writing mission, vision and values statement and communicating organization's brand and reputation to diverse audiences
outline the core elements of an effective marketing strategy and how the role of the marketing manager influences the overall development and implementation.
What is the size of their audience/following? What do you believe the benefit is to hilton hotel for using more than one channel( social media)?
Address the features, performance quality, conformance quality, durability, reliability, and repairability of The Nespresso. Explain the basis of your findings.
Does the report of the organization give accurate and relevant information for those who might be concerned? Provide examples of companies/ customers experience
Explain how you went through the buyer decision-making process for your recent purchase of a high-involvement product (products that are normally expensive).
Develop detailed plans of at least two different methodologies to divide the commission equitably. Explain the strengths and weaknesses of the alternatives you
Write a topic sentence that indicates your first claim critiquing the source article of This is what Elon Musk did the day he bought Twitter.
Write a memo about an upcoming travel schedule for your professor to visit on a business trip.
He comes to you for advice as to how he should get started on this. What is the first step you would advise Gary to undertake?
Why is Threadless so successful? What competitive advantages does it have over comparable design firms using traditional strategies for product design?
Identify Nikie's brand elements and assess their ability to contribute to brand equity according to the choice criteria.
Discuss the sources of external marketing data and the pros and cons of using this data.
Is it the rich countries that have exploited their own nations and many oppressed colonies for centuries?