Difference between the publicity and promotion
Illustrate in brief the main difference between the publicity and promotion?
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Publicity is all about getting others to know more regarding your organization and its business. Its aim is to add more name and fame in public.
Promotion is much vaster in scope as compared to the publicity which is merely one feature of promotion. There are other regions in promotion apart from the publicity that comprises advertising, public relation, sales promotion, personal selling and direct marketing also.
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