Discuss product or service the company sells


Assignment

Step 1: Complete a SWOT Analysis

For this assignment, choose company you know well! It may be your current employer, a former employer, or any company that you are very familiar with. It can even be a small mom-and-pop business in your area. If you do not wish to reveal the name of the company, that's OK.

Must be a min of 2 pages for body, APA format.

Regardless of which company you choose, must include an introductory paragraph that gives a description of the product or service the company sells, a quick explanation of the target market they focus on, and some indication of the size of the company. This is sometimes called an "environmental analysis" where two basic things happen: a) the company's internal situation is analyzed in terms of its Strengths and Weaknesses and b) the industry situation is analyzed in terms of external Opportunities and Threats.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

Attachment:- The-TOWS-Matrix.rar

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Marketing Management: Discuss product or service the company sells
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