Discuss opportunities and threats are external factors


Assignment: SWOt And TOWS

Regardless of which company you choose, must include an introductory paragraph that gives a description of the product or service the company sells, a quick explanation of the target market they focus on, and some indication of the size of the company, use the "SWOT & TOWS Template" attached here to list the company's strengths, weaknesses, opportunities, and threats.

In Step 1, you will ONLY fill out the white boxes, not the yellow! Add or delete numbers as needed. Remember that strengths and weaknesses are INTERNAL factors that are true of that particular company. Opportunities and threats are EXTERNAL factors that apply to all competitors in the industry. Be careful here -- if the opportunities listed are specific only to your chosen company rather than to all competitors in the industry, then you may be listing strategies rather than opportunities. Again, do NOT complete a full TOWS analysis at this point, just focus on the white boxes at the top and on the left in the SWOT & TOWS Template.

Format your assignment according to the following formatting requirements:

1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.

2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.

3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.

Attachment:- SWOT-TOWS-Template.rar

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Marketing Management: Discuss opportunities and threats are external factors
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