Creating and sustaining competitive advantages


Problem:

Strategic management starts with vision and mission. It consists of the analysis, decisions, and actions an organization undertakes in order to create and sustain competitive advantages.

For CocaCola, identify the major mission and vision of the company, the goals and objectives and tell me if it is in line with the needs of the major stakeholders involved, e.g., the customers, the employees, and such.

What do you perceive you have learned?

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Other Management: Creating and sustaining competitive advantages
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