You are to analyze various aspects of a customer firm and


Weekly Management meeting in Accounting:

Sue Sims (controller): I really need you to analyze Winco Construction Company and see if we should extend them credit for this project we are deciding upon. I want you to analyze their financial statements and review their financial ratios (liquidity, solvency, efficiency, profitability and market ratios). We really need to insure that this customer is worthy of credit and can pay for our services.

Scenario Steps to Completion

You are to analyze various aspects of a customer firm and our firm; Stirm Windows Inc. and to perform various financial analysis tasks associated with the customer firm Winco Const. to ensure their financial strength is sufficient to justify several large orders received from the firm and an investment in the firm itself.

Some basic statistics are needed to assess the firm’s financial health, given the amount of business the two firms transact.

Calculate the appropriate ratios which should include the Dupont ratio among others.

Place the numbers into the following context of questions that Sue wants answered:

Are these ratios sufficient enough for you to evaluate our customer?

What do you conclude about the firm’s financial health and any change from 2013 to 2014?

Is this a firm we would feel comfortable extending significant credit to in the future?

We are also looking to take a minority ownership position in Winco Const. and need a profitability analysis. Use the decomposed Dupont model to analyze the drivers (return on assets, profit margin, debt/leverage) of Winco’s return on equity (ROE) for 2014. What can you conclude about the drivers of Winco’s ROE?

Concept Check: Ratios are simply the relationship between two variables. Keep in mind where the numbers are coming from in the financial statements and think about how these variables relate to one another and what the result shows in general before we look at the specific company.

Helpful Hint: When calculating financial ratios you need to place them in context of either; a competitor, previous year’s results or to industry benchmarks. A single ratio merely shows a relationship between two variables.

The financial statements are provided below:

Winco Construction Inc.

2014 Income Statement

($ in millions)

                                           Net sales                                                         $8,450

                                           Less: Cost of goods sold                               7,240

                                           Less: Depreciation                                              400

                                           Earnings before interest and taxes                  810

                                           Less: Interest paid                                                 70

                                           Taxable Income                                              $   740

                                           Less: Taxes                                                          259

                                           Net income                                                     $   481

Winco Construction Inc..

2013 and 2014 Balance Sheets

($ in millions)

                                                2013     2014                                                      2013     2014

                         Cash            $   120   $   140              Accounts payable $1,110   $1,120

          Accounts rec.                   930      780                      Long-term debt     840     1,210

             Inventory                   1,480    1,520                   Common stock     3,200     3,000

         Total                           $2,530   $2,440                    Retained earnings 530        710

         Net fixed assets              3,150   3,600

         Total assets                  $5,680 $6,040               Total liabilities & equ $5,680   $6,040

 

Average Industry Ratios

                                                          Lower Quartile                  Median                Upper Quartile

Day’s sales in receivables                    60                                       40                                     30

Cash Coverage ratio                           2.0                                      10.0                                  18.0

Debt ratio                                         1.00                                   .90                                    0.80

Return on Equity                               13                                      14.0                                  15.0

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Financial Management: You are to analyze various aspects of a customer firm and
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