1. Scenario: You are the marketing director for a McDonalds. The company has decided to introduce its new premium burger through social media. Write a short message that you would post to a social media site and name which social media channel would be the best to use for your message.
2. Scenario: You work for a company that is about to launch a new line of powdered flavorings that consumers can add to bottled water. Briefly explain how you would use product packaging to entice consumers to try and purchase your company’s product.
3. When you make a purchase and the cashier asks for your email address, do you readily provide the information?