Bug List Activity 1) Write down 5 things that bother ("bug") you. These "bugs" should be related ...
Bug List Activity
1) Write down 5 things that bother ("bug") you. These "bugs" should be related to your interests or major passions in life.
2) Brainstorm innovative products/services that you could create to address the "bug."
Market: Who is the target customer/user?
Pain Point: What is the pain point ("bug") they experience
Solution: Describe your service/product that addresess the pain
Example:
Market: Coffee drinking consumers
Pain Point: Customers were frustrated with burning their hands on scolding hot paper coffee cups
Solution: Coffee cup sleeve created with corrugated cardbord that slides over the coffee cup to prevent burned hands.