Why your recommendations should be effective


Assignment task: In the Apple memo, suggest annual targets for years one, two, and three (total 3 years) for the below-industry average ratio to catch up with or surpass industry averages. Explain why your recommendations should be effective.

Please provide a rationale for each of the ratios by why the three years explanations are reasonable for the company to achieve. Please use the following below-industry-average ratios to explain.

                                                    Apple, Inc.                           Industry Average

Profit Margin                                     20.91                                     25.70

 

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