Principles of Marketing Assignment: Getting the Product to Market
First - Select one of the two organizations you wrote about on the SWOT Analysis assignment or on the Target Market assignment. In this assignment, expand on the marketing channels you would use to support this organization, and how each contributes to the distribution of the product or service. Incorporate in your answer what Gavina is doing with their marketing channels by comparing your selected organization to theirs.
Then -Regarding intermediaries, explain why value delivery network might be a better term to use than supply chain.
You can use this as a reference, but don't limit your discussion to just these options.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.