Why is it important to publish evergreen content
Problem 1: Why is it important to publish evergreen content consistently for a content marketing program?
Problem 2: What risks can you encounter should you fail to publish consistently?
Problem 3: Where is the primary home for your content?
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Define and describe at least five (5) legal terms that are associated with digital marketing. Include terms like copyright statement, terms and conditions,
Problem: What will be the new product or solution for the Telco or Green transformation sector of the Australian future market?
Problem: Name the owned media platforms and why each of them are an important component in content marketing?
Explain what role does the Web Analytics component of Digital Marketing play in regard to these other components
Why is it important to publish evergreen content consistently for a content marketing program?
Identify another viable growth strategy for "The Juicer" and describe a potential new growth opportunity for that strategy.
Providing specific examples from the case to support your answer, identify and briefly describe each element of "The Juicer's" marketing mix
Problem: Explain the concepts of reach and frequency and how they are incorporated into a media plan.
Introduce that political trends in the external environment have influenced the management practices of Tesla - use a citation.
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