Which question is most difficult to answer for a firm


Problem

Consider the three fundamental questions that must be answered to define a firm's strategy:

• Who do we serve?;
• What do we provide?; and
• How do we provide it?

Which question is most difficult to answer for a firm? Why? When answered, which question best addresses a firm's competitive advantage in a marketplace?

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Business Management: Which question is most difficult to answer for a firm
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