Discussion Post
• Identify an example of each of the following: odd-even pricing, prestige pricing, price bundling, and captive pricing.
• Which pricing strategies have you noticed when you shop?
• What new products have you purchased in the last two years that were priced using either a penetration or a skimming approach?
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.