Assignment
The following questions are based on the HBS FISHER-PRICE BENELUX (FP) Case.
(a) Based on your assessment, what is the central problem facing FP? EXPLAIN your answer in detail.
(b) IDENTIFY AND EXPLAIN in SUBSTANTIVE DETAIL EACH OF the 3 alternative distribution options being considered by FP management.
Alternative Distribution Option1 (Provide Sub-Heading):
Alternative Distribution Option 2 (Provide Sub-Heading):
Alternative Distribution Option 3 (Provide Sub-Heading):
(c) IDENTIFY AND EXPLAIN as exhaustively as possible the ADVANTAGES and DISADVANTAGES of EACH of the 3 alternative distribution options being considered by FP management?
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PROS FOR ALTERNATIVE DISTRIBUTION OPTION 1
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CONS FOR ALTERNATIVE DISTRIBUTION OPTION 1
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PROS FOR ALTERNATIVE DISTRIBUTION OPTION 2
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CONS FOR ALTERNATIVE DISTRIBUTION OPTION 2
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PROS FOR ALTERNATIVE DISTRIBUTION OPTION 3
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CONS FOR ALTERNATIVE DISTRIBUTION OPTION 3
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(d) EXPLAIN IN DETAIL what do the financial metrics indicate for each of the 3 options being considered by FP management?
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FINANCIAL METRICS
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OPTION 1
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OPTION 2
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OPTION 3
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(e) Which option would you suggest be implemented by FP management? Why? Fully defend your suggestion.
(f) Without the efforts of the distributors, FP would not have been able to gain a market presence in the BENELUX markets. In your opinion, is it ethical or unethical to "use and then dump" the intermediaries that have helped a company gain presence in international markets. EXPLAIN your answer in detail.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.
Attachment:- HBS-Fisher-Price.rar