1. Which one of the following is not related to actions and approaches that comprise a company’s strategy?
achieving a low-cost provider strategy
concentrating on a focused low-cost strategy
proving to shareholders that the company’s business model is viable
seeking a broad differentiation strategy
pursuing a best-cost provider strategy
2. A balanced scorecard for measuring company performance
involves putting equal emphasis on the achievement of financial objectives, strategic objectives, and social responsibility objectives.
entails setting both financial and strategic objectives and putting balanced emphasis on their achievement.
helps prevent the pursuit of strategic objectives from dominating the pursuit of financial objectives.
entails balancing the pursuit of good bottom-line profit against the pursuit of nonprofit objectives (although achieving profitability targets is nearly always given greater emphasis).
is necessary to prevent the drive for achieving financial objectives from weakening the attention paid to social responsibility, community citizenship, and other worthy goals.