Which avenues yield more return on investment


Problem

(i) Google Analytics (ii) Navigate to GA4 - Flood it! Game demo link (iii) On the far left of your screen click on the reports icon (iv) Click on the reports snapshots section e. Browse the report and answer the following questions:

Guidelines

i. An introduction
ii. The channel groups vs source acquiring users in the app.
iii. Conduct research on the number of users downloading the app vs country (which country has more downloads and why?)
iv. Trend in conversation rates that have occurred on the App in the last year, and why?
v. The monetization model for the App. How does it make money and which avenues yield more return on investment?
vi. Conclusion.

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Management Information Sys: Which avenues yield more return on investment
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