Problem
Choose an organization such as Ford Motor Company, that implemented a major change. For example, a sustainability initiative at Starbucks or Apple makes FaceTime available to non-Apple users.
Analyze the organization's change process based on Kotter's 8 Steps to Leading Change using the Organizational Change Chart.
Consider questions such as the following as you complete your analysis:
a) Do you think this was a positive organizational change? Why or why not?
b) What strategies and tactics do you think would be effective in creating positive organizational change?
c) What strategies and tactics might have worked better?
Brent Smith-Faculty note: Use the Organizational Change Chart. If you have trouble downloading it, let me know) to analyze your chosen company. It must be a well-known company as the instructions indicate and not the same one you used in week 1. Be sure to indicate clearly the name of the company you are working with and what specific change you are analyzing. If you do not have a specific change in mind, you cannot complete this assignment successfully. You can complete the entire assignment using the Organizational Change Chart. No need for any other document.
One of the most important boxes is the Goal box. What is the goal of the organizational change? This is not the overall goal of the company-only the goal of the change you are analyzing.