What specific brands do you feel could effectively endorse


Problem

1. Create a list of current celebrities whom you feel typify cultural categories (clown, mother figure, etc.). What specific brands do you feel each could effectively endorse?

2. The American Medical Association encountered a firestorm of controversy when it agreed to sponsor a line of health care products manufactured by Sunbeam (a decision it later reversed). Should trade or professional organizations, health or legal professionals, journalists, professors and others endorse specific products at the expense of other offerings?

The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.

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International Economics: What specific brands do you feel could effectively endorse
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