What product characteristics lead you to feel this way


Discussion Post

Do some internal and external research on your company's one product (i.e., feel free to select either your previous, current, or future company). Which stage of the product life cycle (PLC) is the product in currently? What product characteristics lead you to feel this way? Is there evidence that the product is on the verge of moving into the next stage of the life cycle? Explain.

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: What product characteristics lead you to feel this way
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