What price strategy indian school of business are following, Marketing Management

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What price strategy indian school of business are following

Problem: The Indian School of Business (ISB) provides a 1-year Post Graduate Program in Management. During the 2020 admissions, it was priced at approximated Rs. 37 lakhs.

What price strategy are they following? (Feel free to investigate the prices of different MBA programs in India, in case you don't have a benchmark.)

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