Discussion Post: Google Analytics Mini Case
Imagine you are a search marketer managing the organic and paid search team for the Google Merchandise Store. You want to examine your website data for all of October 2019 in order to make business forecasts for October 2020.
What percentage of website traffic (measured in sessions, not users) came to the site from paid search in October 2019?
The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.