What opportunities in the marketing environment did gannett, Other Subject

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What opportunities in the marketing environment did gannett

1. What opportunities in the marketing environment did Gannett seize in launching USA Today? How did the company learn about and respond to these opportunities?

2. How has a continuous strategy of marketing innovation proved successful for USA Today and USAToday.com? Do you believe that USA Today is well positioned for the future? Explain.

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Other Subject: What opportunities in the marketing environment did gannett

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