Question 1: Is Mary Kay, Inc. an international, multinational, or transnational firm? How can you tell?
Question 2: What market-entry strategy did Mary Kay use in China? What were the risks associated with this strategy for Mary Kay? How did they minimize the risk to emphasize the reward observed?
Question 3: Which product and promotion strategy(ies) did Mary Kay employ in China? How can you tell?
Question 4: What can you learn from the Mary Kay globalization strategy that you can apply to your future career? (this is something you should be able to apply as an entrepreneur or manager for a small or large firm)