Assignment: Business Strategy Concepts
For this assignment, select a Fortune 500 company (Amazon, Inc);
Use the pre-formatted Unit 9 APA Assignment Template to complete this assignment. The following headings will be included:
• Introduction: Purpose of the paper.
• Theory: Recap the key points of theories covered in the assigned readings of Porter (1996), Collis and Rukstad (2008), and Alstyne, Parker, and Choudary (2016).
• Theory Comparisons: Compare and contrast theories within the three groups. One of the best ways for comparisons is to create a table to compare the main points of each article.
• Fortune 500 Case Study Company Application:
o Define how the organization is organized.
o You have the option of evaluating the entire company or select a single business unit.
o Steps in the evaluation, either for the entire business or a single business unit:
1. Identify the overall growth strategy of the company by:
- Apply the criteria from the Porter (1996) article.
- Apply the criteria from the Collis and Rukstad (2008) article.
2. Analyze the overall competitive environment, including market conditions.
- Apply the criteria from the Alstyne, Parker, and Choudary (2016) article.
3. What is the organization's degree of success? What are its prospects for the future?
4. Analyze where and how ethics and sustainability affect the organization's growth strategy.
o Learner Option for this section. Remember that this is not required; faculty feedback will be given, but no extra credit will be issued.
- What are the implications of strategic tools from Cheng and Havenvid (2017) article? Review this peer-reviewed journal article and highlight some of the key findings.
- How might some of these strategic tools be used by the senior management team for the selected Fortune 500 company?
• Conclusion: What conclusions can be drawn from the theories presented and the evidence applied to your case study organization?
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also includes a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.