What is the market rate of return on the stock


Question:

1) Megan made two announcements concerning its common stock today. First, the company announced that its next annual dividend has been set at $2.16 a share. Secondly, the company announced that all future dividends will increase by 4% annually. What is the maximum amount you should pay to purchase a share of Megan's stock if your goal is to earn a 10% rate of return?

2) The common Stock of Eddies Engines, Inc. Sells for $25.71 a share. The stock is expected to pay $1.80 per share next month when the annual dividend is distributed. Eddie's has established a pattern of incrasing it dividends by 4% annually and expects to continue doing so. What is the market rate of return on this stock?

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Accounting Basics: What is the market rate of return on the stock
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