Marketing Assignment: Product Mix Strategy
Steps
• Show research on the matter that is properly cited and referenced according to APA with references
• Create a substantive message would include a personal or professional experience as it relates to the theory, please provide examples.
• Word count of each substantive participation 120-200 words of each one of the following subjects:
1. illustrate the steps involved in a new product development - Provide examples
2. What is integrated marketing and how does it fit in a marketing plan?- Provide examples
3. Discuss the stages of a product's life cycle.- Provide examples
4. What is the difference between fad, fashion, and style?- Provide examples
5. Formulate a product mix strategy for a product including width, length, depth, and consistency.- Provide examples
6. Has Toyota followed the Form or Function paradigm?- Provide examples
7. Demonstrate the effect of the various factors that influence a change in product mix.- Provide examples
8. What are the various categories (5) of the service mix?- Provide examples
9. How does one manage new product/service ideas and bring them to market?- Provide examples
Format your assignment according to the following formatting requirements:
1. The answer should be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides.
2. The response also include a cover page containing the title of the assignment, the student's name, the course title, and the date. The cover page is not included in the required page length.
3. Also Include a reference page. The Citations and references should follow APA format. The reference page is not included in the required page length.