Discussion Post
Case Study
Target Market Segmentation: How Tesla Pulled off a Billion Dollar Pricing Strategy in the Automotive Industry
Author: Taylor Wells
o What is Tesla's segmentation method?
o How does Tesla's segmentation influence the brand's pricing strategy?
o Considering the competitive in electric vehicle market, do you think Tesla should revise its segmentation strategy?
The response must include a reference list. Using Times New Roman 12 pnt font, double-space, one-inch margins, and APA style of writing and citations.