Question 1: What is sustainable competitive advantage (SCA)? How does a firm get/keep it??
Question 2: According to Christensen et al., how do managers often misunderstand the concept of disruptive innovation?
Question 3: What is the link between disruptive innovations and SCAs?
Question 4: Why are disruptive innovations so difficult for incumbents to compete against?
Question 5: What are the major implications of the 1996 Porter article for marketing strategy? The article is 25 years old. Are there parts of it you think may not be so relevant anymore?
Question 6: Does Christensen support Porter's concept of strategy? Does Dawar? Do you?
References:
- Porter, M. E. (1996). What is strategy? Harvard Business Review, 74(6), 61-78.
- Barney, J. (1991). Firm resources and sustained competitive advantage. Journal of Management, 17(1), 99-120.
- Christensen, C. M., Raynor, M. E., & McDonald, R. (2015). What is disruptive innovation? Harvard Business Review, , 1.
- Markides, C. C., & Oyon, D. (2010). What to d o against disruptive business models (when and how to play two games at once). MIT Sloan Management Review, 51(4), 25.
- Christensen, C. M., Anthony, S. D., Berstell, G., & Nitterhouse, D. (2007). Finding the right job for your product. MIT Sloan Management Review, 48(3), 38.
- Dawar, N. (2013). When marketing is strategy. Harvard Business Review, 91(12), 100.