PPT Assignment
In this homework, you are to select one of the top marketing technology companies below and conduct a research report on the technology. Pick just one of the following marketing technologies:
i. Hubspot
ii. Salesforce Marketing Cloud
iii. Zoho
iv. Adobe Marketo
v. Sitecore
In your selected marketing technology company, conduct a POWERPOINT deck of 4-6 slides highlighting the following questions in the submission:
i. What is the company mainly known for as their strength in marketing technology?
ii. What do critics, editorialists or the industry state are the benefits of this marketing technology?
iii. What does this marketing technology company lack compared to others?
iv. Leveraging the journal article this week, provide one correlation to the article this marketing technology does impact the digital marketing strategy framework?
v. What is an example of a brand you can find leverages this technology, and what was the benefit of its use in a campaign example or in general?
Format your homework according to the following formatting requirements:
i) The answer should be typed, using Times New Roman font (size 12), double spaced, with one-inch margins on all sides.
ii) The response also includes a cover page containing the title of the homework, the student's name, the course title, and the date. The cover page is not included in the required page length.
iii) Also include a reference page. The Citations and references must follow APA format. The reference page is not included in the required page length.