What did both tedtalks have in common as a major theme


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In this discussion, it's important to watch all of the videos first, but primarily the 2 TedTalk YouTube videos "How immersive technologies (AR/VR) will shape our future | Dinesh Punni | TEDxTUBerlinSalon" and "Bridging the Gap: Personalized Marketing | Nicole Martin | TEDxPointParkUniversity". Each TedTalk discusses technology and the emergence and importance of personalization in digital marketing today. In this discussion please answer the following questions:

• What did both TedTalks have in common as a major theme in the importance of marketing technology and personalization?

• Think of an example of a brand that does a good job in marketing personalization through various marketing technology tactics. What is that example and provide your opinion how effective it is?

The response should include a reference list. One-inch margins, Using Times New Roman 12 pnt font, double-space and APA style of writing and citations.

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Marketing Management: What did both tedtalks have in common as a major theme
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