Assignment:
Q1. Give several examples of marketing metrics. How might a marketer use each metric to track progress of some important element of a marketing plan?
Q2. What is corporate culture? What are some ways that the corporate culture of one organization might differ from that of another? How does corporate culture affect marketing decision making?
Your answer must be, typed, double-spaced, Times New Roman font (size 12), one-inch margins on all sides, APA format and also include references.