Research the Ahlstrom corporation. What is Ahlstrom’s strategy in the transmission of culture? Do you think Ahlstrom would have as clear a strategy and follow it so closely if the firm were in a commodity area? Do you think that Ahlstrom is encouraged to pursue its strategy so closely because it is in a small country like Finland? Go beyond Ahlstrom: Why would a firm that has a well-defined strategy perform better than a firm without one?