Assignment: Service Journal Entry
This exercise will heighten your awareness of services businesses and how they perform from the customer's perspective. Two of the modules will ask you to complete a service encounter journal entry. The encounters will be ones you typically encounter each week so they should be easy to find--doctors, dentists, banks, insurance companies, auto service, telephone companies, credit card companies, lawn service, football game, golf lesson, hair styling, etc. The entry should focus on:
• When the incident happened (satisfying or dissatisfying?)
• What circumstances led up to this situation?
• What did the employee (or firm member) say or do?
• What resulted that made you feel the interaction was satisfying or dissatisfying?
• What could or should have been done differently?
Format your assignment according to the give formatting requirements:
• The answer must be using Times New Roman font (size 12), double spaced, typed, with one-inch margins on all sides.
• The response also includes a cover page containing the student's name, the title of the assignment, the course title, and the date. The cover page is not included in the required page length.
• Also include a reference page. The references and Citations should follow APA format. The reference page is not included in the required page length.