Discussion Post: Monetizing an App
Coming up with a great idea for a mobile app is a challenge, and turning that vision into a reality is another. But even beyond that, many app developers want to figure out how they can make money from the apps they create. It helps to plan for this at the beginning of development, but even if an app has been live for some time, it can be monetized. So, how can a concept develop into a fully launched and lucrative mobile app?
For your initial post, research a successful mobile app and explain how it has become profitable. In your response, consider the following:
a) What was the development process the app's creators followed?
b) What design elements encouraged user engagement?
c) How has the app been monetized?
d) How do the app's design elements support its method of monetization?