What constitutes good marketing research, Marketing Research

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What constitutes good marketing research

DISCUSSION QUESTIONS

"Each question has to be answered in a total of "75 WORDS" and in structured sentences."

1.What constitutes good marketing research?

2.What are the best metrics for measuring marketing productivity?

3. How can marketers assess their return on investment of marketing expenditures

4. Why is marketing important?

5.What marketing challenges and opportunities do businesses face today?

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Marketing Research: What constitutes good marketing research

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Marketing Research: What constitutes good marketing research

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