Assignment Task: Much of the discussion with respect to the so-called "Dieselgate" scandal at Volkswagen has, understandably, been focused on the impact of the company's actions on VW customers and on the environment.
Approximately 105,000 Canadian vehicle owners were affected. These consumers had purchased VW vehicles with 2.0-litre TDI ("clean" diesel) engines.
As the Senior VP of Stakeholder Relations and a key member of the leadership team at the company's Canadian headquarters, please answer the following questions:
Q1-What are two ways that we can classify this stakeholder - the group of individuals who purchased the diesel vehicles with the defeat devices?