Discussion Post: Consumption Behavior
Critically discuss to what extent there is variety in the ways families approach consumption and what are the key factors influencing this. Provide examples that are relevant to the field of consumer behavior in order to illustrate your answer. Provide relevant recommendations to marketers (and if applicable to public policy makers) based on your discussion.
The response should include a reference list. Using one-inch margins, Times New Roman 12 pnt font, double-space and APA style of writing and citations.