Discuss below in a 200 words each:
1. The first major step in weighing an international strategic option is the environmental assessment. What are the five major environmental variables that focus on the future interest of the firm?
2. Companies go international for different reasons. What are the four reactive (defensive) reasons to go international? Explain.
3. Companies go international for different reasons. What are the four proactive (aggressive) reasons to go international? Explain.
4. There are institutional effects on international competition that can create opportunities, or constraints, for firms considering entry into specific markets. What are the four ways formal institutions affect international competition?
Deresky, H. (2011). International management: Managing across borders and cultures . (7th ed.). Upper Saddle River, NJ: Prentice Hall.