What are the cultural moment and the advertising moment, Other Management

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What are the cultural moment and the advertising moment

Question: What are the cultural moment and the advertising moment in which one of Exxon's first commercials was made in 1970? Whom was Exxon's advertisement aimed at? What did Exxon's ad say about the culture at the time of its production? How does the ad have relevance, if at all, to modern advisements for similar products? Would the 1970 Exxon advertisement still fit cultural norms today?

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