Problem
a) Use a few sentences to describe Cineplex company you think would be interesting to study. Briefly explain what products/services this company offers
b) Based on your initial research on the industries of the Cineplex you wish to base your project on, describe how this company has been impacted by the pandemic? Briefly describe their strategies before and during the pandemic.
c) Based on your initial research, describe 2-3 companies that would be considered competitors to the company. How have these competitors reacted to the pandemic strategically?
d) How might the industry this company is in change in the post-pandemic world? How will this impact the post-pandemic ideas you have for the Cineplex ?