Discussion Post: Sales Strategies
The role of culture in international selling is extremely important; for this assignment you will be selling in China.A nswer the following questions:
• What are the implications of Guanxi networks for selling in China?
• An important Chinese cultural issue is the avoidance of loss of face. Discuss its implications for selling in China.
• Explain the concept of self-reference criteria and its implications for selling in China.
The response should include a reference list. Double-space, using Times New Roman 12 pnt font, one-inch margins, and APA style of writing and citations.