The report includes a major marketing activity designed by


1. Student A, in order to graduate on February 4, works hard to finish her master of engineering report by the due date of January 8. She is planning to return to her home country immediately thereafter and get married. If she graduates on June 10, the next available graduation date, she will have to pay a tuition fee to keep her students status active for one more semester. That would be a substantial financial burden for her.

Her advisor, Professor B, is hesitant to accept the report as presented. The report includes a major marketing activity designed by Student A to promote the new service package of a local company. Because of logistics, this major marketing activity is scheduled to take place on January 20. No customer feedback data which are required to demonstrate the value brought about by the report, are available before January 8. Professor B cannot bend the rules to pass the report without these data.

Put your innovation hat on and recommend a way to resolve this conflict.

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Business Management: The report includes a major marketing activity designed by
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