1. Take an existing product/brand and critically evaluate the marketing strategy (including the current advertisement) for that product/brand using the tools and concepts learnt in the course. 2. Develop a better marketing strategy and provide justifications for your new strategy.
2. Search the internet for articles related to dealing with project sponsors. Summarize two good articles in a memo that you could send to a new project manager, offering advice on how to effectively engage sponsors.
3. An armngement of technology, policies and procedures that collects, stores and proceass data into neanitgtuil information, which is used to support the operations and the decision naking needs of an organization best describes
a. an information technology architecture
b. a digital computer system
c. an information system
d. a business process