Suppose you work for one of the big consulting firms and


Suppose you work for one of the big consulting firms and Maytag has just hired your firm to tell them what to do in the case of the following: Maytag knows that they can produce a washing machine for $300, which covers all costs and profit. Sales are down, and they believe that adding a really attractive warranty might boost sales. They want you to tell them what they should add to the $300 to cover the risk resulting from adding the following warranty: if the machine fails within the first 6 years, the pro rata amount of the price is returned. For example, if it fails after 4.5 years, then (6- 4.5)/6=1.5/6 of the actual price P will be returned. (P equals 300 plus the present value of the warranty.) Based upon data that they provide, you decide that an exponential distribution with a mean lifetime of 10 years describes the lifetime of their washing machines quite well. You also decide to use a valuation rate r=.08. Based upon this information, derive a value of the warranty to be added to the $300, resulting in the actual price P.

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Financial Management: Suppose you work for one of the big consulting firms and
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