Question 1: Discuss the significance and importance of the elements which make up the complete research problem?
Question 2: How would you use a Likert scale to ascertain the image of a leading Computer Brand among some consumers?
Question 3: A group of 11 students chosen at random secured the grade points: 1.5, 2.2, 0.9, 1.3, 2.0, 1.6, 1.8, 1.5, 2.0, 1.2 and 1.7 (out of 3). Use the sign test to test the hypothesis that intelligence is a random function (with a median of 1.8) at 5% level of significance.
Question 4: Write shot notes on the given terms:
a) Regression Analysis.
b) Discriminant Analysis.
c) Factor Analysis.
Question 5: Write a brief note on the significant elements of communication dimensions namely Purpose, Audience, Media, Message, Time, Place and Cost.