Relationship marketing from a consumer perspective


Assignment Problem: The resource, "Relationship Marketing: Meaning, Types, Levels, Importance and Example," CommerceMates shares these important relationship marketing points:

  • Long-term customer retention
  • Reactive marketing
  • Raise sales volume
  • Provides valuable feedback
  • Offers competitive edge
  • Provide sustainability

Share your thoughts and real-world examples of your experience with relationship marketing from a consumer and/or marketing perspective.

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Marketing Management: Relationship marketing from a consumer perspective
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