Redesign existing products or scrap some product lines


Problem

You are the Director of Research & Development for a large firm that produces biomedical equipment. To remain competitive, you need to determine if you should redesign existing products or scrap some product lines and develop entirely new products. Use concepts such as synectics, paradigm breakthroughs, techniques of creative problem-solving such as storyboarding, scenario writing, and so forth to develop a plan for your company to remain competitive.

The response must include a reference list. One-inch margins, double-space, Using Times New Roman 12 pnt font and APA style of writing and citations.

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Business Management: Redesign existing products or scrap some product lines
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