Question 1. What would you try to learn about your prospective clients before expanding your company globally? What consumer behaviors would be a good fit for your company or product? Where in the world would you try to expand first?
Question 2. Describe a situation where you've seen a company utilize poor marketing strategies in expanding its company or product to a new market. What strategies would you have implemented, in order to be successful?
Question 3. What rituals do you perform that impact or are impacted by marketers? From a daily habit/activity to an annual holiday what ritual is in your life? How does this tie into consumer behavior and relate to marketing?
Please be thought-provoking and relate your own personal experiences.
Please try to provide real-world work-place examples.